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Task
A classic example of how digging just a little bit deeper can help produce a good advert. Our client, after a series of smaller adverts, was given the opportunity of a half page, right on deadline. A new company who specialise in optical recruiting, they have very definite ideas on how they want to change the market. In the course of a discussion with the MD about the advert we asked how their “new vision” was working. “We’ve doubled the number of vacancies we carry already” was his reply. Bingo - “Double. Vision.”
Our Solution
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